bislerizone
May. 04, 2026
Bisleri Zone partnered with actress Deepika Padukone on a three-year CSR mental health initiative - extending care to 134 villages and 1,595 beneficiaries in Madhya Pradesh
bislerizone
Apr. 27, 2026
Bisleri collaborated with Delhi Capials to promote their Bisleri’s recent initiatives that revolve around the #DrinkItUp digital-first campaign, targeting Gen Z by associating hydration with lifestyle, sustainability, and sports, notably collaborating with IPL teams like Royal Challengers Bengaluru. This strategy shifts focus from purely functional "purity" to stylish, "cool" hydration, using viral content to boost brand engagement
bislerizone
Apr. 06, 2026
Bisleri joined hands with Chennaiyin FC as their official hydration partner in the Indian Super League (ISL), providing essential hydration to support player performance under the #CarryYourGame campaign
bislerizone
Dec. 08, 2025
Bisleri Zone collaborated with Deepika Padukone for ’Drink It Up 2.0’ hydration campaign
bislerizone
Dec. 01, 2025
Bisleri collaborated with Deepika Padukone to promote their #DrinkItUp 2.0