thomascookindiaforex
Apr. 06, 2026
Thomas Cook Forex joined hands with travel and lifestyle influencer Tavleen and Blinkit Stores on its travel‑friendly forex card – simplifying international travel budgeting for frequent flyers
Tags: BFSI Influencer marketing
americanexpress
Apr. 06, 2026
American Express collaborated with music festival Coachella on the Amex Coachella Shop - offering card members exclusive merch with complimentary standard shipping
Tags: Content Association BFSI
ageasfederal
Apr. 06, 2026
Ageas Federal associated with Sachin Tendulkar on its new brand identity launch - emphasizing lifelong financial protection and the “Har Wada Mumkin” promise
Tags: Celeb Association BFSI
Super Money
Mar. 30, 2026
Super Money collaborated with Salman Khan to promote their new UPI-first campaign, launching in March 2026. The campaign uses a "minimalist" approach, featuring Khan in a straightforward, anti-advertising narrative that departs from high-budget, flashy commercials
Tags: BFSI Celeb Association
Utkarsh Small Finance Bank
Mar. 30, 2026
Utkarsh Small Finance Bank teamed up with athlete Sunil Chhetri to promote their wide range of products including micro-banking, savings/current accounts, fixed deposits, gold loans, and MSME loans
Tags: BFSI Influencer marketing
Kotak Mahindra Bank
Mar. 30, 2026
Kotal Mahindra Bank teamed up with Bobby Deol to promote their Kotak Solitaire, a premium banking programme, crafted exclusively for the select few
Tags: BFSI Celeb Association
mastercardindia
Mar. 30, 2026
Mastercard partnered with standup comedian Russell Peters to promote their "RELAX" World Tour across seven Indian cities (March 15–29, 2026), offering exclusive, seamless cashless experiences. Mastercard users benefit from fast, secure "tap-and-go" mobile payments at events and incentives like a 15% top-up offer on food and beverages, aiming to provide a hassle-free, stylish payment experience
Tags: BFSI Influencer marketing
Scapia
Mar. 30, 2026
Scapia collaborated with lifestyle influencer Ishpreet Balbir to promote their Scapia Super Shot that is an interactive, digital, hand-cricket-style game launched by the travel-first fintech platform Scapia for the 2026 IPL cricket season
Tags: BFSI Influencer marketing
cubltd
Mar. 30, 2026
City Union Bank associated with Cricket Franchise SunRisers Hyderabad on the City Union Bank partnership - establishing an official banking alliance for the team
Tags: BFSI Content Association
idfcfirstbank
Mar. 23, 2026
IDFC First Bank partnered with Hurun India celebrating the Highest Rank Changing Entrepreneurs in the IDFC FIRST Private Hurun India’s Top 200 Self-made Entrepreneurs of the Millennia 2025
Tags: BFSI Content Association
BharatPe UPI
Mar. 23, 2026
BharatPe collaborated with Rohit Sharma to promote "Super Over" campaign, its UPI services and "BharatPe Shield" security, targeting merchant engagement before the T20 World Cup. The campaign offers daily rewards, including gold and a chance to meet Sharma, for receiving 6+ daily QR payments
Tags: BFSI Celeb Association
CoinDCX
Mar. 23, 2026
CoinDCX associated with Gautam Gambhir as brand image to align with T20 World Cup 2026 excitement
Tags: BFSI Celeb Association
CoinSwitch Kuber
Mar. 23, 2026
CoinSwitch teamed up with DigiVault Custody to promote the launch of their digital asset custody product, backed by @coinswitch_co & Fireblocks. Experience global security, local compliance, enterprise governance, and token-ready infra for India’s evolving digital economy
Tags: BFSI Content Association
hi_zuno
Mar. 23, 2026
Zuno General Insurance joined hands with music band Voctronica for their Song of Zuno - a track inspired by keeping things easy, breezy, surely
Tags: BFSI Influencer marketing
mastercardindia
Mar. 23, 2026
Mastercard partnered with Tribevibe to promote Vir Das’s show "Sounds of India". Mastercard holders — grab that 10% OFF with code MAVIR10
Tags: BFSI Content Association
bajajlife
Mar. 23, 2026
Bajaj Life collaborated with cricketer Shubman Gill, highlighting him as a "Life Maximiser" and brand ambassador. The campaigns focus on consistency and resilience, promoting products like the Systematic In, Systematic Out, plan to align with long-term financial goals.
Tags: BFSI Celeb Association
IDBI Bank
Mar. 16, 2026
IDBI Bank associated with My FM to promote their "Stree Shakti" campaign on Women’s Day to celebrate women who believe in their dreams, stand strong in their decisions, and shapes their own destiny with confidence and financial independence
Tags: BFSI Content Association
Policybazaar
Mar. 16, 2026
Policy Bazaar teamed up with Outlook Business to promote their "Women of Worth" campaign designed to encourage women to take charge of their financial planning and to highlight the importance of term insurance, particularly for homemakers and working mothers
Tags: BFSI Content Association
idfcfirstbank
Mar. 16, 2026
IDFC First Bank joined hands with Hurun India to promote IDFC FIRST Private Hurun India’s Top 200 Self-made Entrepreneurs of the Millennia 2025 celebrating the Top 10 Most Experienced Entrepreneurs
Tags: BFSI Content Association
CoinSwitch Kuber
Mar. 16, 2026
Coinswitch partnered with finance influencer Ashna Tolkar to promote their one on one chat on crypto market
Tags: BFSI Influencer marketing